Doucal’s Marks 50th Anniversary With ‘Mario’ Loafers at Pitti Uomo
The men’s pack is progressively ditching sneakers in favor of dressier styles.
According to several buyers polled at Pitti Uomo, standout shoe designs included penny loafers, so it comes as no surprise that Marche, Italy-based brand Doucal’s is marking its 50th anniversary celebrations with the release of a timeless loafer.
“It’s been 50 years of consistency, it’s a great accomplishment for us and a guarantee for our clients,” said Gianni Giannini, founder, chief executive officer and creative director of the brand.
Marking the milestone, Doucal’s debuted the “Mario” loafers, its name paying homage to the company’s founder, Mario Giannini. A sleek design, it comes in a calfskin crust leather available four nuances including tan, blue, black, brown and yellow. The latter color also decks the sole and the memory foam footbed for extra comfort across all iterations.